Talal M. Al Qaddah, CEO and Founder of the luxury brand Keturah, confirms that the global luxury real estate market is on track to reach a value of USD 1.1 trillion by 2029.
On February 1, 2026, the Middle East and North Africa (MENA) region emerged as a leading force in rapid growth within the global luxury real estate market, surpassing Europe in growth momentum. This rise is driven by a strong focus on luxury and quality-of-life enhancement, which has become the core factor attracting high-net-worth investors from around the world.
Since 2019, the market has more than doubled in size and is expected to continue its upward trajectory, reaching approximately USD 1.1 trillion by the end of the decade—signaling fundamental shifts within the luxury real estate sector.
According to data from the Global Wellness Institute, the luxury real estate market in the Middle East and North Africa is expanding at an annual rate exceeding 22%, ranking just behind Latin America and the Caribbean, which leads with a growth rate of 24%. The region also outpaces Europe, which records a growth rate of 22.4%. Amid this competitive landscape, Dubai stands out as both a regional and global hub for luxury real estate.
Talal Al Qaddah highlighted the profound transformations that the concept of high-end real estate has undergone in recent years. Today, buyers are increasingly prioritizing health and wellness values when choosing homes.
Questions now revolve around how a property impacts health, sleep, mood, and overall quality of life. Does it offer an ideal environment for harmony with nature? Does it support family well-being and promote sustainability? These considerations have become the main driving force behind the development of “Keturah Reserve,” the first project of its kind in the region to be built and managed around health and wellness principles.
Dubai’s luxury real estate market is witnessing a shift toward quality and innovation rather than a sole focus on quantity. Current projects aim to meet the demands of modern, healthy living in a comprehensive manner, further elevating Dubai’s global standing as a forward-looking destination that attracts high-quality investments.
The notable growth of Dubai’s luxury real estate market is not a cause for concern among investors; rather, it reinforces their confidence in the city’s position as a global hub that maintains its vitality and sustainability as a premier destination for luxury living and investment.
